For Content Creators, Amazon Prime Day is in Full Swing
Amazon Prime Days bring three days of incredible deals for those who love receiving packages with a big smile! Let’s take a look at some amazing offers available for …
Author: James DeRuvo
B&H Summer Sale Continues with Camera Deals Galore
B&H is clearing out warehouse space for the next generation of camera products by expanding its annual Deal Zone Summer Sale. With new discounts on brands such as Canon …
Venus Optics Launches New 12mm Ultra Wide Lens with Zero Distortion
Venus Optics has unveiled the Laowa 12mm F2.8 Lite Zero-D, a new ultra-wide-angle lens specifically crafted for full-frame mirrorless cameras. This lens showcases a zero-distortion optical design in a …
DJI Doubles Down on Capacity with NextGen Power Unit
DJI has released an upgraded power supply unit called the DJI Power 2000, which offers enhanced capacity and efficiency. This new model features a higher power input while maintaining …
Tamron Rounds Out Its G2 Lineup with Fast Wide Angle Zoom
Tamron, renowned for producing high-performance lenses at budget-friendly prices, has unveiled its latest addition to the G2 line of full-frame zoom lenses: the Tamron 16-30mm f/2.8 DI III VXD …
Nikon Breathes New Life into Z8 with Major Firmware 3.00 Update
Nikon has released Firmware Version 3.00 for its Z8 mirrorless camera, offering substantial enhancements that elevate its already impressive hybrid platform. This update introduces major production tools, including flexible …
Insta360 Launches Flow 2 Gimbal with One Tap NFC Connectivity
Insta360 has upgraded its popular Flow handheld gimbal with enhanced tracking capabilities, extended battery life, and NFC support for modern smartphones, eliminating the need for manual pairing. These improvements …
Blackmagic URSA Cine 17K 65 Is Now Netflix Approved
Netflix has announced the inclusion of the Blackmagic URSA Cinema Camera on its Approved Camera List. This list sets standards and requirements for filmmakers, ensuring that at least 90% …
B&H Apple M4 Sale Set to Make Room for Next Gen Macs
B&H is holding another Deal Zone sale, this time on select Apple M4 Mac models to clear out inventory and make room for next-generation Macs. For a limited time, …
Viltrox Announces Affordable Portrait Master Pro Level Lens
Chinese lens manufacturer Viltrox has announced a new full-frame autofocus lens that Sony users are sure to take notice of. The Viltrox AF 85mm F1.4 Pro FE is designed …
Modern iPhones Are About to Become more Cinematic
The iPhone has become a popular platform for filmmaking, as seen with the recent project “28 Years Later.” Users are starting to recognize the mobile device’s storytelling potential, and …
Panasonic Boosts Lumix S1 Cameras with Powerful 8K Firmware Update
Panasonic has transformed the Lumix S1 Full Frame Mirrorless Camera with a new firmware update, adding 8K Open Gate RAW video and ARRI LogC3 support via an external video …
Adobe’s Summer Update Streamlines Workflows from Idea to Delivery
Adobe has released a summer update to Creative Cloud aimed at streamlining the process from concept to final delivery. This update leverages AI to help users create better storyboards …
SIGMA Adds to Art Lens Line with new 17-40mm F1.8 Zoom
SIGMA has launched a new addition to its popular Art Lens line: the 17-40mm F1.8 DC Art zoom lens. This release marks the first APS-C lens in nearly a …
OM System Unveils OM-5 Mark II with New Features Borrowed by Higher Models
The heir apparent of Olympus has announced the launch of the new OM System mirrorless camera, the OM-5 Mark II. This model captures the essence of Olympus while introducing …
Sony Burano Gains a Wide Range of new Features, including Shooting Modes, in New Firmware Update
Sony has announced the next phase of its firmware update road map for the Sony BURANO 8K Cinema Camera. This update introduces several new shooting modes, including a 1.8x …
Nikon Announces New Firmware for Z8 with Enhanced Color and Autofocus Control
Nikon is enhancing its original Z8 mirrorless camera with a new firmware update, bringing significant improvements such as pixel shift shooting, enhanced color control, and better autofocus. The key …
The DJI Matrice 400 Is an Enterprise Drone Higher-End Filmmakers Might Want to Look At
DJI’s Enterprise Division has introduced the Matrice 400, a new flagship drone that promises to transform mid-level aerial cinematography. Originally engineered for industrial use, this drone can carry a …
SanDisk Launches Pro Cinema Type A CFExpress Media Cards
SanDisk has launched its PRO-CINEMA line of Type A CFExpress Media Cards, designed specifically for professional videographers and content creators who demand both speed and durability in their storage …
Canon Releases Cinema Camera Firmware Updates Alongside PTZ Improvements
Canon has recently announced a comprehensive firmware update scheduled to arrive by the end of July 2025, which will deliver significant enhancements to its Cinema EOS and PTZ camera …