Canon has unveiled a mysterious image of a new compact cinema camera, mainly shrouded in shadow, just ahead of its anticipated announcement on September 9th.
The image displays a tally light and features a zoom-style lens attached to a compact, pocket-sized camera body.
Accompanying the image is the tagline, “A new way to capture the world. Coming 9.9.25.”
The inclusion of a front-facing tally light strongly suggests that this camera primarily targets video creators, likely offering features for both broadcast and live streaming.
A closer examination of the image reveals additional intriguing details.
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By manipulating the light and shadow in Photoshop, viewers can identify the classic red record button that Canon fans recognize from the EOS R5 C cinema camera.
Furthermore, the iconic red “C” signifies that this new device belongs to Canon’s EOS Cinema line, reinforcing its professional pedigree.
Interestingly, the design of this camera appears to lack an electronic viewfinder. Instead, it features several 1/4-20 mounting points, allowing users to attach an external monitor, recorder, or other accessories.
The image also showcases a compact zoom lens, likely with an RF mount; however, it remains possible that the camera may support RFS mount lenses if it incorporates a Super 35mm or APS-C sensor.
This design choice could position the camera as a viable option for prosumer or mid-range users who crave functionality and versatility.
Image Credit – Sony
At this stage, much about the camera remains speculative. According to Canon Rumors, the rumor mill is buzzing with the possibility that this new Canon C50 will compete with the Sony FX30, particularly if it utilizes an APS-C sensor.
Conversely, if the camera features a full-frame sensor, it may aim to rival the Sony FX3. Additionally, industry insiders have suggested that this model could replace the Canon R5C, which seems poised for discontinuation.
With this launch, Canon clearly seeks to make a significant impact on the content creation landscape.
Reports indicate that the company has brought in influencers and key media figures to preview the new camera, preparing for a comprehensive promotional effort come September 9th.
The timing is strategic; with the International Broadcasting Convention (IBC) just around the corner, Canon aims to build excitement and draw attendees to their booth to experience the new camera firsthand.
For those considering a purchase of a Sony FX camera, now may be the time to pause and see what Canon reveals.
With just a week left until the announcement, it could prove wise to keep one’s proverbial powder dry as the upcoming announcement could redefine expectations in the realm of compact cinema cameras, and “a new way to capture the world,” as Canon proclaims.
[source: Canon Rumors]
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