Atomos today announced a permanent price reduction on their widely popular Shinobi and Shinobi SDI 4K HDR Monitors. After announcing support for 16bit raw out of the newly announced Sony PXW-FX9 full-frame camera, Atomos has made their most affordable monitor, even more affordable.
The price reduction will apply to all regions, giving Atomos customers instant access to savings on Shinobi and Shinobi SDI.
“The Shinobi line has been our highest selling monitor ever, the volume into the booming social media video segment has been astounding. This has enabled us to increase volume production and as always, we pass on the cost savings to our loyal customers. $299 for the advanced 5” 4K HDR Shinobi continues Atomos’ drive to democratise cinematic style video production for the masses.” Said Jeromy Young, Atomos Co-founder and CEO.
“We are very proud of developing new ground-breaking technology with a company of the calibre of Panasonic. We are both highly committed to the democratisation of filmmaking for creators, and the ability to record ProRes RAW or ProRes RAW HQ from the S1H to a Ninja V 5.9K/30p is a major leap forward in this endeavour.” Said Jeromy Young, Atomos Co-founder and CEO.
“The leading brand of external monitor-recorders is definitely Atomos. Both companies have a very good relationship and we have been providing 4:2:2 10bit HDMI output recording for the Lumix GH series for years. We are very proud to be developing RAW output via HDMI with Atomos for the S1H, recording Apple ProRes RAW to a Ninja V.” Said Panasonic at their launch event in LA.
Added Young: “Our advancements in screen technology now allows creators to accurately monitor RAW video in real-time as it would be viewed in the home or cinema for perfect preservation of creative intent. Our pristine custom Atomos HDR screens are second to none in colour accuracy and representation of brightness from RAW signals.
When combined, these advantages create a dream workflow for filmmakers, from image capture to post-production. The speed and quality ProRes RAW delivers in real-time multi-stream Final Cut Pro X editing on a Mac is truly remarkable.”
The new Lumix S1H will be shown working with the Atomos Ninja V at the IBC show in Amsterdam September 13-17th at the Atomos stand.
Get the now discounted Shinobi via the links below:
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